Our campaign educated millennial teachers about the hidden environmental costs of AI with the core message “AI offers speed—but at what cost?” We used creative publicity stunts—projections, billboards, and QR-coded posters—paired with digital resources and partnerships to spotlight AI’s high energy use, carbon emissions, and digital waste.

Our team combined strategic planning, creative thinking, and technical skills to bring the project to life. We leveraged digital marketing, clear communication, and data-driven insights to design impactful visuals, concise copy, and interactive content that engaged our audience effectively.